Beenius BeeSmart

• Multiscreen support

Enables Interactive TV on smartphones, tablets, smart TVs, PCs, and STBs. The operator is able to offer its end-users the comfort of choosing
the device they like most at the particular moment. Payable content is available for purchase on portable devices as well, thus the operator has more options for generating revenue. End-users can also control their Interactive TV settings, manage recordings or start playout from any device.

• BeeSocial TV

Subscribers can stay connected even when enjoying interactive TV. They are able to share on social networks (Facebook and Twitter) that they’re watching a particular show, as well as chat and tweet about a current show directly from their tablets. The features increase user
satisfaction, boost loyalty to the operator and reduce churn rates. Operators benefit from additional possibilities to advertise their service (i.e. discreet ads in posts and tweets) and from supplementary promotion of payable showrelated services and products (VOD content,
content-related items, books, etc).

• BeeStore

Operators are able to offer attractive free or payable TV widgets to end-users. It is an effective way for operators to increase their revenue.

• Targeted Advertising

Ensures additional revenue for the operator through the selling of advertisement space. Ads appear in the form of video clips or as pop-ups.
Ads are sent only to users selected according to their interests. Several target audiences, various content and different time slots can be defined for each ad.

• Pay-as-you-grow

The pay-as-you-grow pricing model allows intelligent and safe investment decisions for TV operators and delivers high value in TV services
business. It allows Beenius’s customers and partners to optimally finance their development of services at a pace and price they can afford.

• Android STB supported

TV users can now enjoy TV services with Beesmart technology on Android set-top boxes. Android STB client allows TV operators a more cost-effective and user friendly TV service. Users can access all applications available for Android platform and enjoy the Connected TV experience.

• Samsung Smart TV supported

Subscribers with new models of Samsung Smart TVs won’t need STB devices anymore. Beesmart client is now available as an application on Samsung Smart TVs via Smart Hub. Smart TV client offers all advantages from Beesmart. Application is currently supported on Samsung Smart TV and comes with the new GUI (Chameleon).

• Chameleon

Beenius introduces Chameleon, the newly designed user interface, which is a visually appealing and user-friendly GUI, suitable for
modern and stylish TV subscribers. In addition to improved look and feel, Chameleon introduces the new admin functionality BeeTheme Editor
for prompt and easy customizations in the hands of TV operators. Just as a chameleon in nature changes its appearance, Beesmart’s Chameleon enables you to change appearances on a Linux Ekioh STB through the new easy admin customization of colors, fonts, icons, and pictures. You can now make your own flavor!